Video Script Copywriting: The Complete Guide to Writing Scripts That Convert
You’ve likely seen the stats – video has become a driving force in content marketing. According to research by Wyzowl, 86% of businesses now use video as a marketing tool, and 94% of marketers say video has helped increase user understanding of their products or services. But a great video marketing strategy isn’t just about … Read more
Video Newsletters are the Future (And Here’s Why)
Are you tired of sending bland, text-based newsletters that get lost in the sea of inbox clutter? It’s time to embrace the future of email marketing: video newsletters. In a world where attention spans are shorter than ever, video content has emerged as a powerful tool to captivate and engage audiences like never before. Why … Read more
Using Videos in Email Marketing and Social Media
Do you ever feel like your emails and social posts just get drowned out in all the online noise nowadays? It’s difficult to capture people’s attention – with so much content flooding everyone’s inboxes and feeds daily, it’s an uphill battle to make your brand stand out. But there’s a secret content weapon that can … Read more
What are Cinemagraphs?
Have you ever seen those spellbinding images that seem to come alive with just a touch of mesmerizing motion? Those enchanting visuals, known as cinemagraphs, are taking the digital world by storm and begging the question – what are cinemagraphs? What is a Cinemagraph? Simply put, a cinemagraph is a hybrid of a photograph and … Read more
Top 5 Places to Use Cinemagraphs to Increase Engagement
Today’s consumers are bombarded with text and imagery all vying for a split second of their time. Cinemagraphs are proving to be the scroll-stopper that marketers are looking for, resulting in greater user engagement and higher click rates. So, where can you use them? 1. Social Media As users passively scroll through seemingly never ending … Read more